adidas Originals joins MASP and participates in the Virada Cultural

The adidas Originals in collaboration with MASP - Museum of Art of São Paulo Assis Chateaubriand will participate in the Cultural Turn. The brand will promote a series of activities in the open space of the museum.
On Saturday, there will be a film screening at the location, starting at 6:30 PM. The shorts 'Carolina' (2003) and 'Hip Hop S' (1990), the medium-length 'Quem te penteia' (2018), and the feature 'Sabotage: Maestro do Canão' (2015) will be shown.
On Sunday, two workshops open to the public will be conducted without prior registration. The day begins with a circus activity from Cia. Trupe Liuds at 10:30 AM. In the afternoon, at 2 PM, Cia. Treme Terra will conduct a gathering of music and black dance.
At the museum, the exhibitions 'Collection in Transformation', 'Maria Auxiliadora: Everyday Life, Painting and Resistance', 'Images of Aleijadinho', 'Emanoel Araujo, the Ancestry of Symbols: Africa-Brazil', in addition to two performance works by Ayrson Heráclito in the video room, on the second basement.
The MASP is located at Av. Paulista, 1578. The Cultural Turn takes place this weekend, on the 19th and 20th of May, in São Paulo. The event will feature various attractions. Check here for the complete programming.