Lapô presents the Earth Positive 2022 collection

Positivity as a refuge is the central idea for the creation of the new collection from Lapô , which sets the restoration of collective feelings and collaborative reciprocity among people as the definitive marks of the new era.

Bringing the atmosphere of the self-care ritual that is a general phenomenon, Lapô bets on earthy colors, ochre, and brown; and neutral colors like light gray and off-white that carry the message of the individual's inner shelter. As an accent, vibrant orange is brought in to elevate the mood and reinforce the idea of the intense exchange of human energy that we live or wish to experience today.

Lapô enters with a new revitalization with the expansion of another line, the Essentials. With wide-fit chinos, functional jackets, and even exclusive prints that celebrate the life of those who enjoy the outing, this line offers an alternative beyond workout clothes.

For the Active line, the fabrics come more structured but no less flexible. Movement has always been the focus of Lapô, not only speaking of performance but now also looking at digital activities as an alternative for that moment of individual seclusion. Within this proposal, there will be another exclusive and colorful print that brings the inspiration of nature's mimicry to the digital.

Divided into 3 drops, with the first from the Active line, the movement line for 05/27, followed by the remaining dates 06/06 drop 2 from the Active line and 06/20 drop 2 from the Essentials. The drops will be launched on the brand's e-shop.