Behind the Showcase with Guadalupe Store

NOTTHESAMO presents the newest segment on YouTube, Behind the Showcase.

The main idea is to tell stories about stores that are part of Brazil's urban culture and also explore other formats when it comes to: consuming fashion.

To kick off this journey, we chose Guadalupe Store, which today, April 2nd, celebrates 9 years in business. Guadalupe is now one of the main references in the sneaker market in Brazil, led by partners Twothousand, Pedro Prado, and Edson "Feijão".

We had a chat with Twothousand and Pedro to discover where the idea for the store came from and how both work within the brand.

Welcome to Behind the Showcase.

https://www.youtube.com/watch?v=9UXZB8pwekg&feature=youtu.be