CHEVROLET EQUINOX EV BY ANDRÉ IOSOLINI

CHEVROLET EQUINOX EV BY ANDRÉ IOSOLINI

CHALLENGE

CHALLENGE

For this project, the perspective was to seek to maintain the essence of the brand, but with a keen eye of the photographer towards the future that is to come, the constant growth of electric vehicles in the market.

For this project, the perspective was to seek to maintain the essence of the brand, but with a keen eye of the photographer towards the future that is to come, the constant growth of electric vehicles in the market.

Content

PERSPECTIVE

PERSPECTIVE

A partnership that shows that the future is now: the creative vision of Iosolini was essential in demonstrating that the brand is increasingly seeking innovations, and thus joining creatives to express their visions in new projects.

Content

SOLUTION

SOLUTION

A campaign with the face of an editorial, but with the truth of a documentary. The car becomes a supporting role in a larger story: that of the gaze of those who see beauty in the journey, not just in the destination.