A Bathing Ape will launch its first fragrance

After announcing the launch of its running collection, the Japanese brand A Bathing Ape continues to expand its segments and announced today the launch of the first fragrance produced by the brand.

Displayed in a bottle shaped like the famous Ape Head logo, the perfume makes a reference to the brand's homeland, featuring the aroma of sandalwood, a wood sourced from Southeast Asia, whose oil is frequently used in the perfume industry.

The product will be launched on March 5th, at selected retailers around the world.

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