Budweiser and NEPHEW come together for an unprecedented collaboration

A Budweiser and Nephew have come together to launch essential products for those who love enjoying music festivals.

The collection titled "Kings Essentials" includes t-shirts, shorts, shoulder bags and bucket hats. The concept was entirely directed and designed especially for beer lovers of Kings, Hip-Hop, and Streetwear.

One of the t-shirts celebrates the occurrence of the Planeta Brasil festival, as the event happening this Saturday (25) in Belo Horizonte was the trigger for the brands' meeting. The front features a logo merging the brands, and the back displays the official lineup of the event.

The items were produced in limited quantities and can already be found on the website and in the physical stores of Nephew in Belo Horizonte and São Paulo. 

The collab will also be available in pop-ups set up at music festivals across Brazil.

Check out the products from the collab below: