Meet the national brand LZST and its new collection for 2020

A LZST, a Brazilian streetwear brand, launches its anniversary commemorative collection that retrieves the roots of its Creative Director, Luiza Sant.

LZST was founded by Luiza Sant in November 2015, in Brasília. But it was only in 2018 that the brand entered the streetwear market. At that time, it gained prominence by presenting kits with basic modeling, with a wide variety of colors and a size range that is quite comprehensive, from PPP to GGG. Among those who have already worn LZST are Recayd Mob, Magá Moura, Baco Exu do Blues, and 1993agosto.

The "LZST State" collection features sweatshirts, t-shirts, caps, and tote bags with direct references to Michigan State University, the educational institution in the city where Luiza was born and lived until the age of 2.

"Taking this pause was essential for the brand's growth in several aspects. I understood that it was important to tell a bit about myself, since LZST is the acronym of my name. Therefore, I went back to the beginning of everything. It was in Michigan that I used a sewing machine for the first time," says Luiza.

The new collection from the brand is already available at lzst.com.br.

Photography: Bruno Batista @bsbatista

Photography Assistance: Olivia Ripbei @oliviaribpei

Art Direction: Hodari Garcia @iradoh

Styling: Vitor Diorgenes @vituouvitaum and Hodari Garcia @iradoh

Collection: Boas Novas Garimpos @garimpos_boasnovas

Makeup: Esthéfane Luz @luzcidez

Models: @stephanimauricio @saulblyndex @marcelamcoutinho @luizadealexandre @yaminahmello @matheuscqueiroz @luccas @lookdatshit @irado @luizasant