PUMA brings rapper Young Thug for its new campaign
The rapper Young Thug was invited to be the star of the new PUMA campaign in honor of the hip-hop scene of the 70s.
The German brand founded in 1948 was very important in the scene of the decade, and for this reason, PUMA decided to launch a new campaign with one of the personalities of current hip-hop/rap.
With sets of sportswear used in the 70s by artists, the campaign features Young Thug using not only the apparel line but also accessories that complemented the "style" of those who really lived hip-hop, such as the boombox radio, records, and bikes.


Source: Highsnobiety
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